30 Ways In 30 Days – Shopping Aware - Day 5

pm1CUSTOMER LOYALTY CARDS

This stamp card was started in August 2009:

If they’re free and you buy food from there a lot, do it, what do you have to lose?
The main reason why companies offer these stamp cards with free food and discounts is to build customer loyalty. The new electronic cards not only do that, but also act as a great marketing tool – tracking every time you purchase, what you purchase, and much more. They would have to spend thousands if not millions of dollars for this data, but by throwing a free sandwich your way or offering you a small discount on gas…they gather valuable data which helps their profit.
I am all for these customer loyalty cards (IF THEY ARE FREE).

pm2This family size pizza cost $2 tonight and will feed Stephen and his brother and two sisters.